I have been slowly growing my social media following, but wanted a boost in followers and a way to help spread the word about my new company. Make an Instagram Post and catch all those followers' attention. Related Post: [Guide] How To Create A Stellar Hashtag. Making your IG posts has never been easier. I hope that helps! Also make sure no one else is using it. Some ideas include discounts, free items from your business, and gift cards. When you announce the winner to these types of giveaways, make sure to tell the participants why you chose the winning photo. For most contests you should pick a random winner. The giveaway prize(s), number of winners, and contest duration should be clearly defined before a giveaway begins. Hi SK – Great question! Thanks for your comment, Andrea! How to Run an Instagram Giveaway. I’m asking folks to FOLLOW, repost and tag friends as conditions for entering my prize giveaway. Like to win Instagram giveaway by @delightinmedesigns. Something as simple as "This promotion is not endorsed by Instagram" in the photo caption should fulfill this requirement. I onky have around 400 followers, do you think this is a good enough count to do a giveaway, or should I get more? To increase the reach of your contest, team up with another local business to engage their customers and give away something bigger and better. Once you have decided what works best for your business, you can post your picture and run your Instagram contest! You'll want to target the right audience, and avoid over-spending. Connect with other local businesses? You’ve come the closest. Some business owners use a photo editing program like Canva to add the word “Giveaway” to a photo. Instagram has proven to be a great resource for carrying out contests and they’re easy to do. It does answer the question. We recommend making the words stand out by using capital letters, brackets, and hashtags like #giveaway. How long will the contest run? Most Instagram prize promotions are advertised as a ‘giveaway’ which is fine – just make sure you specify how the winner is chosen. Step 3. This is why it’s important to search for relevant hashtags for your geographic location and industry like #bestfoodcleveland or something similar to make it easier for local customers who use and search for that hashtag to enter. Examples of Facebook Contests and Instagram Givewaways, obtain email addresses for your email list, tag one or more users in the comment section of the contest photo, guide with examples of Instagram Giveaways, Using a custom hashtag for your business or contest, best ways to use Instagram for your small business, How to Pick a Winner for a Social Media Contest, random name picker or other tool to choose a winner. The photo posted by L’Occitane included all the items that the giveaway winner would receive. I hope that helps answer your question! For more ideas, check out our Marketing Calendar. Instagram contests are great ways to frequently offer special promotions to your loyal customers that follow you. We are so glad to know that we’re helping our readers to succeed. Another common type of Instagram contest is a Repost contest. One way to do so is to post a photo of the product or service that you’re giving away to get your audience’s attention and encourage people to enter. • SEO i want to promote my company and im wondering if i should just use products to promote my company or cash please respond soon .also check out my ig @fish_skate_co. Instagram is a great place to spread the news about your contest winner, especially if you ran your giveaway on Instagram. A simple post with the words “Giveaway alert!” or “Contest time!” can attract engagement faster than my golden retriever can sneak off with my favorite shoe (really fast). Step 2: Decide the Entry Criteria for Your Instagram Giveaway. Click the button to get in touch. The awards could be found out by visiting the page of each organizer. If you are a small business doing a contest, how can you tell if the participants are in your local area to receive the prize (like a discount at the store)? Instagram giveaways like these are like free advertising for the brands that are working together. I need an application for that like a pick a winner spinner or something similar i want to be fair . I checked out both of these pages, there doesn’t seem to be a good way to randomly pick an image from a hashtag on instagram. what do you do if the winner never responds? Rules surrounding Instagram giveaways are posted here, examples of Instagram Giveaways and Facebook contests here, announce a winner of a social media contest, How to Make Remote Working Successful for Your Business, How to Use Social Media for Local Internet Marketing. Before doing an Instagram contest, decide on a goal that you want to get out of it. An Instagram contest is a great way to draw attention to your brand on the platform that has more than one billion users.Contests and giveaways will help boost engagement and get your content noticed by the Instagram algorithm.. Before you dive into your first Instagram contest, though, there are a few things you need to know—from how to stay on the right side of … Our Instagram Post Templates are perfect for any company, influencers or anyone on social media looking for awesome graphics for their giveaways. Similar to selecting influencers for a sponsored Instagram ad campaign, brands should, An influencer should be a logical fit with the brand’s message and products, receive. Because you’re simply asking people to follow your account and like a post, you’re not taking the risk of alienating anyone by asking them to do something outlandish (like post a selfie – gasp!). Hi Channing, thanks for your note. Save my name, email, and website in this browser for the next time I comment. I want to run a instagram contest where I am asking them to tag a friend in comments and they both win. We’ll also provide a few top Instagram giveaway examples to inspire your next social media giveaway. In a post commencing the giveaway, marketers should clearly and concisely tell users what steps they need to take to successfully enter the contest. // Want to win more Instagram giveaways? This is a really good read. • Online Presence and Reputation Tag a Friend is another easy contest to run on Instagram. It is very important to refer to the Instagram promotion guidelines in your description. You must also acknowledge that the giveaway is not sponsored, endorsed or administered by Instagram or associated with it. Do I link back to the post somehow? To avoid potential giveaway catastrophe, brands should set clear giveaway guidelines for themselves and participants. The photo contest primarily serves to populate Instagram with user-generated content that features Dunkin Donuts and to foster positive brand sentiment. Pick a theme for your Instagram contest—choose an upcoming holiday, current season, or popular trend. The problem is I could see we had #posts but I couldn’t view all of them. Followed you, shared, shared on Facebook, hashtaged, etc? Hi Jillian – We recommend mailing the prize through USPS or another mail shipping company like FedEx or UPS and using your business address for the return address. 6 … I suggest sticking with something similar. Grow followers? Once you have this list, you can use a random name picker or other tool to choose a winner. Keep it short and sweet. Make sure to include all of the eligibility guidelines in the comment of your photo such as, “Like to Win a Summer Tote Bag filled with beauty products! Like to Win is the easiest type of Instagram contest. One of the best ways to use Instagram for your small business is to cross-promote your posts on other social media channels. Write a blog post about the contest related to the theme in order to further describe the entry details. Now, let’s talk about an engagement silver bullet – hosting a giveaway or contest right from your Facebook or Instagram profile. If a marketer is looking to increase social media followers and online engagement the like and follow method is a great choice. Cheers. Direct Mail Entry. A good way to remind people is to post a photo or graphic every few days to remind people to enter. You can use an app like Crowdfire or DoesFollow to see who is following you on Instagram. Don’t forget the closing date and T&Cs! In the US, a random draw is a sweepstakes and judged is a contest. Keep words off your picture, and instead post relevant contest information in the description box. If you are running an Instagram photo contest, share their original picture and explain why you chose it. How do you export or get through the comments of participants on IG? When I dm the winner, should I just ask them for their address? To advertise its donuts and coffee during the holiday season. Your goal will guide the contest. Hi! Show off the prize. That’s because everyone who entered will be keeping a lookout to see if they won. The campaign hashtag should be exclusive to that individual campaign. Quick note: Instagram requires that you mention in the description that the giveaway is not affiliated with Instagram itself. Contest ends on June 25th at 1 pm Eastern Time.” Be polite in the description so that you seem personable. Hi Yasmeen, We have answered your question in this post on How to Pick a Winner for a Social Media Contest. If the winner doesn’t respond within a reasonable time frame, I would pick another winner. I just posted a giveaway / contest that runs until 1/29 – how do I keep the contest front and center while continuing to post each day my regular content? Giveaways encourage users to interact with a brand and thus foster an ongoing relationship with consumers. To advertise its donuts and coffee during the holiday season, Dunkin’ Donuts runs a “DD Coffee Joy” Instagram photo contest each winter. Is it better to ask a more popular person to include my item in a group giveaway? In 2016, the contest resulted in 410 user-generated posts with the hashtag #DDCoffeeJoySweepstakes, up from the previous year’s contest which garnered 329 original posts with the hashtag #DDCoffeeJoy. All these depend on a brand’s end goal and the rewards they have to offer the winners. The more buzz the more people who can become customers. Easy and straight to the point info. If you are able to mail the prize, then definitely ask for their address. When people message you their email address, message them back with this simple message: “Thanks for entering. To promote its recent product collaboration with the stationery brand, To qualify, users were told to follow both, What Marketers Need To Know About Influencer Contracts & Agreements, The 10-Step Roadmap For Influencer Marketing Campaigns [Infographic]. I hope that helps! Is there a tool to randomly select from comments? Once you have your theme, take a creative and original picture to post on Instagram. The purpose of a repost + hashtag Instagram giveaway is to use your followers to increase the reach of your brand by reposting your contest on their Instagram accounts. To qualify, users were told to follow both Acevedo and RXBAR on Instagram, tag two friends in the post’s comment section, and comment their favorite RXBAR flavor. If you're running giveaways on Instagram, it can be difficult to keep track of different entry methods like leaving valid comments, sharing the giveaway with friends, and using hashtags to enter. Marketers can easily utilize tools like, to increase the discoverability of a giveaway, and. Certain discount coupons are at discretion of the organizers. Thank the participants for entering and share winner on Instagram in a separate post. The purpose of like to win is to get both followers on your account to see more of your brand posts as well and engage users with beautiful visual content. If you haven’t already, now’s the perfect time to start using Instagram for your business! Instagram requires that you state that it's not involved in your giveaway's rules. An example of a giveaway with 1: a cool story behind it (this is a giveaway the artist is running while they’re busy creating other work) and 2: with the perfect amount of eligibility rules (via Instagram). Similar to selecting influencers for a sponsored Instagram ad campaign, brands should carefully vet influencers to promote or run their giveaway. I’ve seen contests where people are asked to post a picture with a logo and hashtag it. i definitely needed this. Your email address will not be published. Instagram Giveaway Rules. I’ve scoured through page after page and ended up with info overload. You should be able to see everything from either your notifications, the profile of the user, or an app like Crowdfire that can tell you who is following you. May be difficult to monitor if the winner, how do you know of any third party app will! They have to enter once in the photo is how to word a giveaway on instagram appealing to generate brand awareness around the same time/day those... T need to re-enter on each new post Hold Instagram giveaways a way to circumvent that in contests... Discretion of the best ways to frequently offer special promotions to your business photo editing like! 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